Synapse Partners works with leading corporations to identify key opportunities and challenges and invests in the technology companies that are best positioned to solve them.
Corporations need startups in order to innovate more quickly
Rapid change in many technologies and business models has made continuous innovation a corporate imperative. As the rate of innovation has accelerated in the past decade, more corporations have reached the conclusion that internal efforts alone are not adequate to keep pace. Increasingly they want to collaborate and partner with startups in order to keep pace with the tide of innovation. The startup landscape, however is complicated and opaque and spans a wide range of geographies. Corporations have started to work with VCs like Synapse to understand innovative technologies that can prove disruptive, identify the startups that will become tomorrow’s market leaders and build relationships early enough to make a difference to their innovation goals.
Synapse works with corporations to identify strategic investment areas
Synapse Partners leverages its deep relationships with leading corporations to identify their key challenges and invest in the startups that can solve them through big data and machine intelligence. We work with corporations in three increasingly interrelated verticals: automotive, financial services, and telco. We have developed unique strategic insights about these challenges that help us identify investment opportunities with high disruption potential. We leverage our market knowledge and corporate connections to gain access to the right startups and vet their solutions.
Synapse’s model benefits corporate partners and investment portfolio
Synapse provides its corporate partners with deep knowledge of how big data and machine intelligence can address strategic challenges, unparalleled understanding and access to the relevant startup ecosystem, and insight on which teams and technologies are positioned to win. Synapse’s corporate relationships also benefit its portfolio companies. Because we invest around the key opportunities or challenges our corporate partners are looking to address, our portfolio companies are naturally positioned to work closely with the leading corporations in their target markets. These partnerships help our portfolio companies to launch products, win customers and create new markets faster than their competitors – establishing themselves as market leaders.